Marketing Manager

Posted 3 days ago

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Job Details

Temp

Location

Calgary, AB

Job Description

Overview
At KPMG, you'll join a team of diverse and dedicated problem solvers, connected by a common cause: turning insight into opportunity for clients and communities around the world.

We are looking for a strong Marketing Manager to join the Calgary Accounts, Marketing, and Pursuits & Proposals team for an 18-month contract. This collaborative professional will work with a dynamic team to drive growth and opportunities for the Calgary practice.

Reporting to the Associate Director, the individual will work with local Partners, national and regional marketers, and subject matter experts to develop and execute integrated marketing plans to meet the goals and objectives of the specific portfolio.

This is an excellent opportunity for a strong, tactical, self-starter who is interested in further developing their strategic marketing skillset, thrives in a fast-paced environment and is a true team player.

What you will do

Plan, manage, and execute an annual marketing plans for your portfolio that aligns with national plans and local business objectives and account plans
Develop and execute in-market activities including events (virtual and in-person), sponsorships, digital marketing, content marketing, internal and external communications, and other market-positioning activities
Deliver strategic events, including event management logistics - critical path development, content development, list management/creation, invitation development and distribution, registration management, distribution of follow-up reports, day-of execution, and other related support
Manage the development and production of marketing collateral, including slipsheets, presentations, pitch decks, internal and external emails, newsletters, web content and social media
Develop and manage relationships with industry and community associations/organizations
Review market, revenue, and previous campaign data to help identify opportunities and develop programs to target these opportunities
Measure the success of in-market activities and prepare quarterly reports for management
Leverage CRM and tools to support relationship building initiatives
Actively advance collaboration across service lines, industries, and regions to share and leverage best practices and enhance overall marketing efficiencies

What you bring to the role

Five to eight years of marketing experience, including project management and content development and a strong understanding of B2B and account-based marketing.
Experience with a professional services environment, partnership or agency experience considered an asset
Diploma or undergraduate degree in Marketing, Communications, Management, or related field
Confidence to provide information, support, and recommendations to senior management with a strong track record of client service delivery and stakeholder management
Quick study and self-starter capable of working with little day-to-day supervision
Superior project management skills (must be able to manage multiple projects in a fast-paced, deadline-driven environment), with a positive, solution-oriented approach
Strong social and digital media acumen with deep experience in managing these aspects of campaigns and conversant with demand generation, and lead nurturing campaigns
Previous experience defining and measuring ROI for marketing campaigns, events, and digital media
Exceptional written and verbal communication skills with ability to interact effectively and proactively with a wide range of professionals at every level
Advanced proficiency in MS Office applications, including Word, PowerPoint, Excel, and Outlook

Providing you with the support you need to be at your best
Our Values, The KPMG Way
Integrity, we do what is right | Excellence, we never stop learning and improving | Courage, we think and act boldly | Together, we respect each other and draw strength from our differences | For Better, we do what matters

KPMG in Canada is a proud equal opportunities employer and we are committed to creating a respectful, inclusive and barrier-free workplace that allows all of our people to reach their full potential. A diverse workforce is key to our success and we believe in bringing your whole self to work. We welcome all qualified candidates to apply and hope you will choose KPMG in Canada as your employer of choice.

Adjustments and accommodations throughout the recruitment process
At KPMG, we are committed to fostering an inclusive recruitment process where all candidates can be themselves and excel. We aim to provide a positive experience and are prepared to offer adjustments or accommodations to help you perform at your best. Adjustments (informal requests), such as extra preparation time or the option for micro breaks during interviews, and accommodations (formal requests), such as accessible communication supports or technology aids, are tailored to individual needs and role requirements. You will have the opportunity to request an adjustment or accommodation at any point throughout the recruitment process. You will have an opportunity to request an adjustment or accommodation at any point throughout the recruitment process. If you require support, please contact KPMG's Employee Relations Service team by calling 1-888-466-4778.

About KPMG

KPMG LLP is the Canadian member firm of KPMG International. We provide Audit, Tax, and Advisory services to many of the public and private business, not-for profit, and public sector organizations in Canada. Nationally, there are 40 offices and over 700 partners and 7,000 employees working together to help Canadian businesses achieve their goals. Leveraging the skills, knowledge and passion of our firm and our people allows us to serve our clients with uncompromising professionalism, cutting through complexity to provide valuable insight—in Canada and around the world. KPMG s.r.l./S.E.N.C.R.L. est le cabinet canadien membre de KPMG International Cooperative (« KPMG International »). Nous offrons des services professionnels en audit et en fiscalité ainsi que des services-conseils à une vaste clientèle composée notamment de sociétés ouvertes et fermées, d’organismes sans but lucratif et d’organisations du secteur public au Canada. KPMG compte 40 bureaux à l’échelle nationale, au sein desquels collaborent plus de 700 associés et 7 000 employés pour aider les sociétés canadiennes à atteindre leurs objectifs. Nous misons sur les compétences et le savoir-faire de notre équipe pour servir nos clients − au Canada et ailleurs dans le monde − avec rigueur et professionnalisme. Notre mission première : simplifier la complexité en proposant des perspectives éclairantes.